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Experience a new standard of attention, expertise and personalised service

We all have different priorities. If personalised service is your priority, our skilled and dedicated relationship team brings you exclusive banking channels and exceptional service to ensure you get the attention and expertise you deserve.

Priority Service

Ask Once and It's Done Service

Your highly empowered relationship team will endeavour to respond promptly and efficiently to all your banking requests and queries. As a Priority Banking customer all you need to do is ask us once and we'll get onto it.



Dedicated Relationship Team

Your dedicated Relationship Manager supported by qualified product experts and service managers will oversee and manage your total banking relationship with us, always working together to address all your financial priorities



Exclusive Banking Channels

You will enjoy exclusive access to Priority Banking Centres, dedicated tellers and an exclusive hotline that will help you complete your banking transactions faster, and with a level of comfort that you are accustomed to.

Priority Solutions


Personalised Wealth Solutions

Our Priority Banking Relationship Manager with a qualified team of Treasury and Product specialists will manage your investment priorities utilising a portfolio management approach and personalised range of products.


Unique Card Solutions

Your specially designed Priority Banking cards will provide you with global recognition and a world of privileges like no other, exclusively reserved for you.


In Singapore, our unique Visa Infinite Card comes bundled with a host of unique benefits, special retail offers and privileges.




Priority Benefits


Total Relationship Rewards

We introduce an exclusive, unique and differentiating total banking rewards scheme which allows you to earn Bonus Points not only on your card spend but on all your banking accounts with us including deposits and structured products, investments, insurance, personal instalment loans and mortgage loans.